Aug 21, 2017 Lighting Asia/India’s Consumer Awareness Campaign featured in United Nations SE4ALL Practitioner Network Newsletter
The Lighting Asia/India program has been undertaking various activities since 2012 working to remove market barriers to adoption of quality assured products, through a series of market interventions. The program works with manufacturers and distributors of quality assured solar lighting appliances, to help them develop a robust footprint in underserved markets in India.
Over the next 3 years, the program will scale up energy access by deepening its existing level of work and intervention in Bihar and Uttar Pradesh, undertaking targeted activities in Rajasthan, and expanding market development activities into low income states that have not yet benefited from these products (Odisha and Assam).
It will also leverage other IFC Lighting programs (Bangladesh, Myanmar, Pakistan, Kenya, Ethiopia, Nigeria, and PNG) to help Indian companies’ access international markets.